Marc Mitchell

Assistant Professor, Western University

bio:

Marc is an Assistant Professor at Western University where he specializes in chronic disease prevention and management. Scalable behavioural science-informed eHealth interventions are his current research focus. Primarily, he has been testing the impact of carefully designed financial health incentives. His work has been featured in the Globe & Mail, the Guardian, CNN, and the CBC. Marc played professional football in the Canadian Football League and has four kids.

3 questions:

• What aspects of this research agenda are you most excited about?

Testing the health impacts of behavioural economics interventions.

• Of all the work you have done, what project / paper is your personal favourite and why?

My recent British Journal of Sports Medicine meta-analysis on behavioural economics-informed and digitally delivered physical activity incentives

•  Which is the one paper or book that you wish you had written (but have not)?

  The power of one